Written by Johnny Moore and Jack Daniels * Produced by Willie Henderson * 45: "(I Can Feel the Vibrations) This Love Is Real" / "Love Uprising" * LP: This Love Is Real * Label: Brunswick * Billboard charts: Hot 100 (#49), soul (#9) * Entered: 1970-12-12 (soul), 1970-12-19 (Hot 100)
This was a top ten soul chart hit for the legendary "Mr. Excitement," featuring his famous octave leaps in the choruses. (This was the third to last of his Billboard Hot 100 appearances, peaking at #59.) Musically, the song pays general tribute to the Temptations' "The Way You Do the Things You Do," while in the intro and at the 1:42 mark, it pays specific tribute to "Danny Boy," which Wilson had taken to the charts in 1965. Songwriting credits go to Johnny Moore and his frequent collaborator Jack Daniels.
Moore is not the same one who sang vocals with the Drifters; neither is he the former leader of the Three Blazers. He's an unheralded Chicagoan whose catalog as a singer and songwriter is most familiar to Northern Soul fans. Moore and Daniels' biggest hits as songwriters were Tyrone Davis's "Turn Back the Hands of Time" (with Moore gifting his label credit to his then-girlfriend Bonnie Thompson) and Syl Johnson's "We Did It." Grapevine Records released a compilation of Moore's vocal recordings in 2003 called Lonely Heart in the City.
On the B side is "Love Uprising," written by Eugene Record of Brunswick label-mates the Chi-Lites.
Side B: "Love Uprising"